Success Stories

Discover how Unleash Forward has empowered leaders and organizations to achieve remarkable growth and success through our tailored solutions and expert guidance. Hear directly from our clients about their transformative experiences and the impactful results they’ve achieved with our support.

20,000

Leaders impacted globally

By the Numbers

300+

Leaders and Executives coached

⭐️⭐️⭐️⭐️⭐️

Client satisfaction and success rating

Hear from Event Organizers

  • Shaneen Jackson, Global Lead for Women's ERG at Kraft Heinz

    “From the moment we connected I knew Salima was my top pick supported by my leadership team as a keynote speaker for our Global International Women's Day event. At Kraft Heinz, we are on a mission to increase Women in Leadership roles to 50% by 2025 and increase gender parity to 50% by 2025. With these aspirations and this work being at the forefront of Salima’s everyday life, I knew she would have a powerful story to tell to our employees at Kraft Heinz.

    Her P.I.E. framework is one that we can all resonate with, you don’t have to work hard to advance but rather have an opportunity to be at the table and allow your voice to be heard with supporting allies and sponsors. Thank you Salima for sharing your expertise by educating and inspiring over 600 of our employees on IWD. We are stronger because of you!

  • Mineta Galijasevic, Chair of Global Leadership of Women Network at Siemens Energy

    “Salima’s keynote on Allyship & Sponsorship was educational, inspiring and useful for our organization… The feedback from the audience has been overwhelmingly positive where many of the members started applying the knowledge within their development plans. Salima’s preparation was thorough and systematically in tune with the aim of our event and it has been a pleasure to work with Salima. I would strongly recommend her.”

  • Canada Diversity Team, Nokia

    “Salima's keynote, "Why You Need PIE," was impeccably tailored to our audience and received overwhelmingly positive feedback. Attendees found the session incredibly valuable, thanks to the abundance of practical advice shared.

    More than just insightful, Salima's presentation was timely and aligned seamlessly with our organizational goals. Beyond the event itself, it sparked ongoing discussions and implementations within our teams, acting as a catalyst for positive change. Its value isn't confined to the present; it holds enduring relevance in our rapidly evolving industry landscape. Salima's expertise and guidance have equipped us with practical tools that are set to profoundly shape our career trajectories. We express our deepest gratitude to Salima for her exceptional contribution.”

  • Nikki Matarazzo, Women in Action Canada Lead at Dell

    “Salima Valji delivered an animated, informative, powerful speech at the 5th annual Dell Technologies Women in Technology Rally on Thursday, September 7th, 2023. Her discussion of the P.I.E. (performance, image, and exposure) Theory of Success with our audience members was impactful, leaving the attendees with questions to reflect on following the day’s event. The energy that she brought to the room was contagious and storytelling, relatable and authentic. We would recommend Salima for future speaking engagements to uplift and empower a diverse audience.

  • Naz Zehra, Learning & Development Business Partner at Dell

    “Maximizing Career Success with P.I.E. is a highly engaging and actionable program. 100% NPS score from our participants. Highly recommend this program.”

Hear from Workshop Participants

  • “Be bold, speak up. Don't let the fear decide for you, go out and rock it!”

    Allyship is Leadership Workshop Participant

  • “We need more women like Salima lifting up others.”

    Allyship is Leadership Workshop Participant

  • “As managing partner, I run meetings and send updates. I'll be including an inclusion moment going forward.”

    Allyship is Leadership Workshop Participant

  • “There are different ways to be an ally - I loved the graphic showing how to "level up" your allyship.”

    Allyship is Leadership Workshop Participant

  • “My fear of being an imposter or offending should not outweigh the positive impact that my actions can have by being an ally.”

    Allyship is Leadership Workshop Participant

  • “It was an extraordinary workshop, very valuable material, the speaker Salima managed the content very well and hosted a very powerful panel.”

    Allyship is Leadership Workshop Participant

  • “I immediately shared my new strategies with my friends.”

    Allyship is Leadership Workshop Participant

  • “Salima’s superpower is authenticity. It was an instant ‘I need to get to know this woman!’”

    The Art of Leadership for Women Audience Member

  • “I immediately shared my new strategies with my friends.”

  • “I loved the interaction with other women and hearing other voices speaking of similar concerns as myself. Also hearing of other women's unique experiences. Love how Salima distills and consolidates the different voices into things that everyone needs to hear.”

    THRIVE in 2024 Participant

  • “Thank you Salima for taking us on this journey. The workshops have really helped me in becoming focused and intentional with my goals as I navigate through life changes.”

    THRIVE in 2024 participant

  • “I will be more willing to speak up when I feel something is not being handled properly or in a sensitive manner to my colleagues, knowing that perfection is not required but effort and consistency.”

    Allyship is Leadership Workshop Participant

  • “Salima - you are SUCH a good facilitator! Thank you for walking us through this conversation.”

    Allyship is Leadership Workshop Participant

  • “I loved the emphasis on sponsorship and real concrete actions you can take to improve.”

    Allyship & Sponsorship Workshop Participant

  • “It was very clear, with good examples that everyone could relate to.”

    Allyship & Sponsorship Workshop Participant

  • “I was part of a corporate group exercise and 1:1 follow ups. Salima really got the group to dig deep and look at how we were managing our lives, what relationships were worth pursuing in the corporate world and how to look at things from others perspectives - really eye opening and as a result I have implemented at least 4 new initiatives that are already proving worthy! Would highly highly recommend Salima!”

    Carmel Fitzgerald, Director of the Global Data Protection Program at Meta

  • “Your presentation was (as mentioned) excellent, where all parts are valuable. The panelists' honesty and commitment was also great to see.”

    Allyship & Sponsorship Workshop Participant

  • “This was a fabulous session that really needs to be shared and amplified. Kudos to all involved!!”

    Allyship & Sponsorship Workshop Participant

  • “This should be made mandatory for all those in a leadership role. This needs to be publicized more widely and, ideally, made mandatory for leaders.”

    Allyship & Sponsorship Workshop Participant

  • “Just thank you - this gave me so much!”

    Allyship & Sponsorship Workshop Participant

Hear from Coaching Clients

  • Jason Blais, VP of Program Management at Mattermost

    “Salima is an incredible coach, mentor and partner who really helped me develop as a leader.

    Within just a few weeks after working with Salima, I was taking big steps to increase my executive presence with clear results:

    - Secured resources for a new product launch

    - Held company-wide AMAs (ask me anything) sessions with confidence

    - Influenced the senior leadership team on longer term focus over short-term gains

    Through these experiences and the coaching sessions, I more deeply understood what it means to be a leader - and more importantly feel comfortable being in a leadership position. Before I was quiet and timid, now I feel confident to bring controversial topics to the table and speak up more regularly in team meetings. It not only had an impact on me, but also helped provide clarity for people I worked with.

    If you’re looking to make a lasting impact on your personal growth as a leader, I highly recommend Salima as your coach.

  • Irene De Guzman, Director of Recruiting at Procom

    “I've had the privilege of working with Salima as an executive coach for just 3 sessions, and the experience has been transformative. Salima's guidance has allowed me to view my insecurities not as barriers, but as unique strengths. This shift in perspective has immensely boosted my self-confidence and helped me focus now more effectively on both my personal and career goals.

    The most impactful aspects of our sessions have been learning to embrace my insecurities as highlights and understanding how to harness them to achieve my objectives.

    With these insights, I see myself now able to take concrete steps in my career that hopefully will lead to even more significant professional growth. Salima's coaching will not only have an impact on my career positively but will improve my overall life satisfaction moving forward.

    If you're on the fence about choosing Salima as your coach, I wholeheartedly recommend her. I myself intend to continue exploring other ways for me to work with her. I believe that Salima has the ability to transform a person's perspective, and it can lead to profound changes in both your professional and personal life.

  • Tanuja Patel, Director of National Sales Initiatives at NEI Investments

    “I realized that while I’m a seasoned individual in business, I needed more confidence and comfort to ask for what I deserve and to declare my intentions to take my career to the next level. To a certain extent, I need to worry less about what others think. I also realized the importance of establishing a strong brand so others can advocate for me-effectively having sponsors. Coaching helped affirm many of these things and pushed me to act in a timely manner. I underestimated the value of someone spending undivided time with me to hear my challenges and help me navigate through my development at this point in my career. I gained encouragement and confidence to move forward on things which I wouldn’t have done otherwise. I also really appreciated Salima sharing some of her experiences of her own journey.”

  • Thanya Duvage, Health Equity Specialist at Unity Health Toronto

    “Working with Salima has helped me understand my unconscious beliefs about myself, and most importantly, my driving purpose and vision. These are so clear to me now I feel like I have the foundation and blueprint to be successful in this changing work landscape. Salima has helped me to understand my unique strengths, and how to apply those to both find and create opportunities which are aligned with my vision. Throughout the process, I felt empowered by Salima's approach, openness, commitment and knowledge.

    Although I wasn't specifically looking for a coach who was also a woman of colour, Salima's unspoken understanding of my lived experience, influences to my self-limiting beliefs and external/systemic barriers to career success were essential. Salima's coaching expertise is undoubtedly advantageous to any person looking to develop their career and leadership potential; however, I think for women of colour, her coaching is invaluable.”

  • Colleen Kelly, VP of Trade, Marketing, and Industry Relationships at Anheuser-Busch

    “Salima has been an amazing partner in my development as a person and as a leader. I truly believe that I'm a better whole person because of my coaching experience with Salima. I am able to set a more positive course of action in the face of challenges and I can show up in a bolder way for myself and my team. I'm happy to report that I did earn that promotion and am excited to continue to learn from Salima as our careers progress. I would wholeheartedly recommend Salima as a coach and as an inspiration for how women can support other women along our collective journeys.”

  • Wilson Ma, VP, Growth and Office of the CEO Li-Cycle

    “I came to know Salima at a time of significant change in my life -- increasing responsibilities at work, an expanding family, coordinating a move, coupled with being in a dual career household. What started off as an initial need around "crisis management" became a more overarching engagement to distill my priorities into a vision with purpose, architecting a future version of myself, and making incremental progress towards this goal between sessions. I feel a greater sense of balance in the near-term, with an eye on achieving larger long-term goals.”

  • Tanya Winterberg, Commerce Lead at Microsoft

    “I always thought I was self aware. However, our work together, I realized I had created some bad habits over the years. Mainly self imposed standards that had me stuck in procrastination (not starting until it was perfect in my mind) and self talk that discouraged me to be courageous like speaking up, sharing my ideas and leaning into conflict. Through our work together, I've learned that the individuals I look up to have a style of presence that I connect with and that I can see what is possible for me if I identify those strengths I want to develop. I was also reminded that progress is better than perfection so.. JFDI! :) Lastly, when confronted with conflict, I should take a different approach by being more curious about the other person's intentions and expectations and work towards an outcome that benefits both parties. Salima, thank-you so much for creating a space that allowed me to be authentique and dig deep to get to the root of my beliefs.

  • Sabrina B Ross, Public Policy at Meta

    “Working with Salima was a powerful accelerant to my career, as well as profoundly useful in increasing my grounding/satisfaction. Salima supported me in scaling my management skills as my team grew, and advocating for myself with executives. She is action oriented, helping me move smoothly from problem identification, to ideation, to action.

  • Bruna Futuro, Head of Latin American International Tax Director at Meta

    “My coaching with Salima was a game changing experience. She helped me to organize my thoughts and translate them into plans, as well as to put in practice the process of "planting seeds" and finding sponsors. At the end of our sessions together, I was able to see the result of our work being materialized. Thank you Salima!”

  • Graeme Owens, EVP and Country Manager at Keypath Education Canada

    Salima has been invaluable in my development and growth as a leader. Salima’s coaching sessions have allowed me to find the confidence, structure and discipline I need to impact my organization and move my team forward. When I first approached her for coaching, I was battling imposter syndrome and a lack of clarity around my leadership voice. In weekly sessions over the past year, Salima has guided me to find the frameworks and tools needed to overcome those obstacles and succeed in my role. For anyone looking for a leadership coach, Salima brings an openness, expertise and generosity to each session and customizes her approach to every conversation. I would highly recommend Salima to anyone looking to thrive as a leader within their organization.”

  • Manjula Selvarajah, freelance journalist, radio and podcast host, columnist to the CBC

    “I was initially skeptical about working with a coach. I met Salima at a workshop she led and was impressed by the content she delivered that day, her savviness and deep understanding of what it takes to navigate today's workplaces. I engaged her soon after for two years, a relationship that was instrumental in helping me pivot my career and launch a small business. Salima listens intently, asks the right questions around your successes and setbacks, and helps you shape a decisive way forward, informed about the environment, yourself and larger opportunities. I would not be where I am today without her insights over the last two years.

  • John Bailey, Chief Executive Officer at Regina Food Bank

    “Salima Valji has been an incredible coach, guiding me through a transformative journey. The top three takeaways from our work together that have made a significant impact are clarity, resilience, and goal-setting. Salima helped me gain a clear understanding of my strengths and aspirations, teaching me how to leverage them effectively.

    To anyone considering Salima's services, I wholeheartedly recommend her. Salima is not just a coach; she is a catalyst for personal and professional growth. Her insights are invaluable, and her coaching style is both supportive and challenging, creating an environment where transformation becomes inevitable. If you're ready to unlock your full potential and achieve meaningful results, Salima is the coach for you.

  • Dan Trsic, Chief Tax Officer at Aflac

    “I came to Salima to get a better understanding of how my management style affects my team’s engagement. She brought the right tools to the endeavor and greatly helped me improve my style to better engage with my team. We also identified some team development needs which I previously overlooked, key to success. Her coaching skill set is outstanding, and she is very easy to work with. I also learn that having a coach is very important and hope that I will have the opportunity to do further development with Salima. Team dynamics are evolving and need constant work. Having regular access to a good executive coach is key on the road of continuous improvement.

  • Monica K. Mann, Vice President of Medical Affairs at Biogen

    “Salima is a powerful coach who helped me recognize and leverage my strengths as well as adopt a GROW mind set when leading my team. Knowledgeable, insightful, and helpful, I found a new way of evolving my leadership. Thank you.”

  • Shelina Poonja, Proven Marketing Program Manager and Storyteller

    “We worked together for over a year, and throughout the entire time Salima adapted to changing circumstances, created a safe space for me to question, explore and be vulnerable, kept me focused, motivated and provided a roadmap on how we can balance our personal priorities while trying to grow professionally. She empowered me to become more resilient, engage a growth mindset, be more adaptable and navigate the complexities in a very challenging time. If you are looking for a motivated and engaged coach, with the unique ability to help you uncover your talents, identify where and how you can grow, and make a meaningful and long-lasting impact, Salima is the one!

  • Ibukun-Oluwa Abejirinde, Scientist at Trillium Health Partners

    “Working with Salima over a 6 month period was instrumental in rejuvenating my career and leadership positioning at a time when I was returning to work after parental leave. I appreciated the personalised approach she took to help me articulate where I currently was and then accompanying me on a path of self-discovery to find and own my leadership presence and voice. Her ability to ask the right questions encouraged me to appreciate certain situations differently. The outcomes of the experience with her included clarity on my next steps, acceptance of where I am and where I needed to be, a deeper awareness of my expectations and their impact on me and most importantly.........joy! Thank you Salima!”

  • Tina Roos, Head of Sales & Operations planning / Supply Chain Data Manager at Siemens Energy

    “It is good to have someone from outside the company to talk to about YOU. I have dreams and wishes I do not speak about much, that was nice to do. I will take a step in a new direction, but I am not in a hurry. I have started to seek information about where I want to go, but I also have to consider the risk of moving fast toward something new. I got a push and a challenge and I will walk slow and wise.”

  • Lane Soto, Global Operations Manager at Ciena

    “I'm fortunate to have Salima as a coach. Salima brings a wealth of knowledge, diverse skill set, and is a very effective communicator. Salima has helped me grow in areas of stress management, having difficult conversations, becoming a better listener and employee engagement. She has made a very positive impact in my career growth and also my personal life. She is a great coach and motivator and I highly recommend Salima.

  • Amanda Connon-Unda, Marketing Director at Augmenta

    “Salima is a force! She gives wonderful strategic advice and insights for marketing leaders. She knows current trends, methods and effective processes, and is very connected within the ecosystem. She understands what it takes to be a good leader and she uses her perception, knowledge and listening capabilities to analyze and prepare cutting-edge insights. She is a wonderful coach and confidant, who has been a huge support in my career when I needed it most.”

  • Simone Albarello, Global Business and Sales Operations at Microsoft

    “Salima's ability to get to the bottom of a challenge is incredible. During my sessions with her, she was flexible to adapt to my needs considering that my job is highly demanding, she offered incredible and practical tools to address the most imminent challenges, and most importantly, she was able to uncover some deep and unconscious barriers that were holding me back to be at my best. I highly recommend her as a coach because of her ability to get personal and drive real impact in such a short term. Thank you Salima, I am looking forward to continuing to be coached by you in the future.”

  • Steven Williams III, BPM at Microsoft

    “Salima's coaching helped to assist my transformation from academic studies to Corporate America seamlessly. Salima's guidance set the framework of the foundation needed to achieve my career goals. Skill development, the functionality of our brain's mental models, public speaking, and releasing the armor were essential in our sessions, as I embraced the challenge of showing up as my authentic self. Salima's support helped me to find my voice, take the risk on unfamiliar projects, and to recreate my viewpoint of shame. As a young professional who faced imposter syndrome, I would recommend Salima to aid in your exploration of being a more all-embracing professional and personal you. Thank you, Salima!”

  • Nileem Jani, Global RL Channel Marketing Director at Meta

    “Salima has helped me identify tips and tricks to continuously improve my workload, how I process and prioritize information, and how to speak with my leadership on getting the support I need. She was also instrumental in helping me identify ways to work better while also managing time to think strategically.”

  • Marie-Anne Gaspard, Internal Communications | Diversity Champion | Marketing with Siemens Energy

    “Salima asked a lot of good thought provoking questions that allowed me to reflect on my wants. I am now able to articulate what I want from my professional development and the steps needed to help me build up my confidence. I look forward to continuing working with Salima.”

  • Michael Menzi, Senior District Director at Farm Credit Canada

    “The biggest area I was working on was silencing that Inner Critic we all have. By working on some strategies and putting them into practice I am getting to spot where I can minimize that voice. Truly lifts a weight off my shoulders.”

  • Ana Cester, Marketing Science Director Latin America at Meta

    “Salima inspired me and gave me amazing tools to step up in my career. Her insights were on point and she supported me with relevant content that I will use in my career.”

  • Marilyne Prejet-Adam, Director at Farm Credit Canada

    “We all have times where we try to go it alone - we work harder not smarter. Working with Coach Salima was helpful to gain perspective and generate new momentum. Thank you.”

  • Alana Robertson, Director of Continuous Improvement at Canadian Blood Services

    “Salima was great at challenging my own assumptions, and thinking - pushing my boundaries to help me see how to achieve my goals from a different vantage point. She also has a breadth of knowledge, and provided me with articles, tools and perspectives from industry, which I found supplemented our work well.”

  • Kareem Mitha, CEO of Laughing Frog Yoga

    “As a business owner, my success rests solely on my work ethic and setting the right priorities. Salima was a fantastic coach to share ideas with, and helped me create an action plan that kept me accountable, all the while helping me unlock what truly motivates me. Investing in a coach is one of the best decisions I've ever made for my business.

  • Mona Rao, Head of Information Security at Collibra

    “Upon stepping into my interim senior leadership position, a significant leap for me, I grappled with self-doubt. Salima's coaching during this pivotal time was invaluable. Salima's keen sense of listening always made me comfortable to share my doubts constructively and find ways to learn and grow at work and outside of work. With her guidance, I overcame my uncertainties, leading to greater confidence and my successful job transition as a leader of the team. I'm profoundly thankful for Salima's insights and unwavering support.”

  • John Turk, Data & AI Partner Strategy Lead at Microsoft

    “I was able to work with Salima for almost a year and I am very thankful for her experience and ability to work with me on some challenging personal development topics. I am very happy with the work we accomplished in building a career plan that aligns with my interests, identifying top areas for development, and being able to tell my personal story.

    The sessions were extremely helpful as Salima was able to guide the process through targeted questions, breaking down large issues into smaller steps and focusing on specific goals or steps that I could take each month. I look forward to leveraging the skills we developed, and know they will help me well into my career!

  • Jackie Garrido, Director of Talent Management at REI

    “Throughout our time together, I greatly appreciated Salima's ability to ask thought-provoking questions that helped me delve into my thoughts, challenges, and uncover my blind spots. She provided me with helpful exercises and specific strategies each week, which further aided in gaining clarity and deeper insights into my future path and how to better support my team. Salima had a keen sense of when to broaden the aperture and how to layer the necessary details to support the complexity of the issues I wanted to address. This ability is truly remarkable.

    I am filled with deep gratitude for the opportunity to have had Salima as my coach. I specifically sought an executive coach who understood organizational dynamics and the business landscape while also having a genuine passion and commitment to helping women leaders. Working with Salima has been instrumental in my personal and professional journey. She has equipped me with new ways of thinking that will undoubtedly have a significant impact on how I approach my role as a leader going forward. Thank you, Salima!”

  • Allen Pyree, Managing Director of Data & Artificial Intelligence at Microsoft

    “Working with Salima, I was able to achieve a few key things:

    1) Define and prioritize my goals.

    2) Better understand my X (strengths) and Y (motivator) factors.

    3) Reframe my reading of professional situations and challenge myself.

    I strongly recommend her as a professional/life coach!

  • Shreyas Shrivastava, Leading AI Labs for Financial Services at Capital One

    Very productive. Got good action items and framework for thinking about growth.

    Framework of thinking about growth Detailed examples tailored for my scenario Concrete action items after each call that helped me progress Insightful feedback on the progress Connection to other leaders Supporting questions beyond just professional growth but also around personal growth”

  • Jessica Lumsden, Director at Andrew Fleck Children’s Services

    WOW!

    There are a few things I appreciated about Salima's process: Within one session here's what I liked about her session: 1) ability to reiterate your thoughts. 2) Create an environment that is respectful, and validates your capability. 3) The honesty, and thought process in determining the next steps.

    I would highly recommend Salima.

  • Sofia Callamand, Customer Success Account Manager at Microsoft

    As expected, the session with Salima was excellent. She guided me through the conversation, and we covered important topics related to career development.”

  • Nadine Ayaba, Corporate Development Associate at Wellington-Altus

    “My experience was great, talking with you and helping me to look at my career with a different view. Thank you for taking the time to speak with me. I am looking forward to working together.”

  • Mani Khurana, Human Resource Coordinator at Global Residency Group

    Insightful experience

    I thoroughly enjoyed my session with Salima. She helped me to find out my own solutions with understanding and confidence. Talking to her made me uncover my hidden capabilities. I have got more clarity on how to advance forward and take the right decision. Thank you so much!”

  • Neal Skelton, Director of Sales Operations at Microsoft Canada

    “Wonderful to talk to and has an excellent approach to coaching her mentees. I often surfaced new challenges in the moment and Salima showed agility to coach for the most impact.”

  • Neha Shukla, Senior Manager at Microsoft

    “This was an experience of self awareness, learning and maturing. Coach Salima provided a completely different perspective of things that otherwise in the usual course of work most of us miss. The coaching provided a lot of insights in how we miss the small things that play a huge role in building personas.